Virtualdesigncloud Launches New Targeted Lead Generation Service
Helping engineering and manufacturing businesses generate a steady flow of new enquiries and potential customers.
One of the biggest challenges facing many engineering and manufacturing businesses is maintaining a consistent flow of new enquiries and customers.
Finding new business takes time, and traditional marketing methods don’t always put your company in front of the right organisations at the right time. That’s why virtualdesigncloud has introduced a new Targeted Lead Generation Service, designed specifically to help businesses identify and connect with carefully selected potential customers.
Turn Targeted Prospects into New Business Opportunities
More and more businesses are using targeted email marketing to introduce their products and services to organisations that are genuinely likely to need them.
Rather than simply communicating with existing customers — something most businesses can already do — our targeted lead generation service helps you reach new companies that fit your ideal customer profile.
Using specialist business data, we can identify potential customers based on criteria such as:
- Industry sector
- Company size
- Geographic location
- Products and services
- Other characteristics relevant to your target market
This means your marketing isn’t simply sent to a large, generic mailing list. Instead, campaigns are focused on organisations that are more likely to have a genuine requirement for what your business offers.
Keep Your Business in Front of Potential Customers
Generating new business rarely happens after a single email.
Potential customers often need to see a company’s name, products and services several times before they are ready to make contact. That’s why our service operates as a year-long targeted email marketing programme.
By communicating with your prospects regularly throughout the year, your business stays visible and familiar. When a requirement arises, your company is more likely to be remembered — giving you the opportunity to follow up with a direct sales call and turn that initial awareness into a genuine sales conversation.
A Fully Managed Lead Generation Service
We understand that engineering and manufacturing businesses are busy. You don’t necessarily have the time or resources to research prospects, write marketing campaigns, design emails and manage an ongoing email programme.
That’s where we come in.
virtualdesigncloud manages the entire campaign for you.
We’ll plan the campaigns, write the content, design the emails and manage the distribution process. If you have company news, new products, product launches, projects or case studies, we’ll incorporate them into your campaigns.
And if you don’t have anything specific to promote, that’s not a problem. We’ll create engaging and relevant content on your behalf, helping you maintain a consistent presence in front of your target audience.
That means you can concentrate on what you do best — running your business and converting opportunities into customers.
What’s Included?
Our fully managed Targeted Lead Generation Programme is just £199 per month and includes:
- 12 professionally designed lead generation campaigns delivered over a year
- Campaign planning and strategy
- Professional copywriting
- Email design
- Carefully targeted business prospect data
- Email distribution costs
- Ongoing campaign management throughout the year
In addition, the prospect list containing email addresses and telephone numbers is available for a one-off cost of £499 for 500 new leads.
This gives your business a targeted database of potential customers that you can use as part of your sales and marketing activity.
More Than Just Lead Generation
Targeted email marketing is just one part of a successful digital marketing strategy.
virtualdesigncloud also offers a full range of digital marketing services designed to help engineering and manufacturing businesses increase their online visibility and generate more enquiries.
Our services include:
- Website development
- Search Engine Optimisation (SEO)
- Competitor analysis
- Google Ads
- Social media marketing
- Keyword optimisation
- Professional blog writing
- Content marketing
By combining targeted lead generation with a strong digital presence, businesses can create multiple opportunities for potential customers to discover their products and services.
Ready to Generate More Enquiries?
If your business is looking to generate more enquiries and introduce your products or services to new potential customers, our Targeted Lead Generation Servicecould provide a cost-effective way to support your sales activity.
We’ll start by discussing the types of companies you’d like to target, the industries you work with and the products or services you’d like to promote. From there, we’ll develop a targeted campaign designed to keep your business in front of relevant prospects throughout the year.
Interested in finding out how targeted email marketing could generate more enquiries for your business?
Get in touch with virtualdesigncloud today to arrange a short, no-obligation conversation about your target market and how our lead generation programme could help generate new sales opportunities.
Find out more at https://virtualdesigncloud.com/services/#digital